{"id":448,"date":"2024-06-12T06:47:41","date_gmt":"2024-06-12T06:47:41","guid":{"rendered":"https:\/\/thepurplebrick.com\/resources\/?p=448"},"modified":"2024-06-12T10:15:57","modified_gmt":"2024-06-12T10:15:57","slug":"small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility","status":"publish","type":"post","link":"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/","title":{"rendered":"Small businesses, Big Impact: SEO tools to skyrocket your Visibility"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"448\" class=\"elementor elementor-448\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-666fa82b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"666fa82b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64f4684e\" data-id=\"64f4684e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35b60087 elementor-widget elementor-widget-text-editor\" data-id=\"35b60087\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p><span style=\"font-weight: 400;\">Hey there, everyone! The developer and marketing team here at <\/span><a href=\"https:\/\/thepurplebrick.com\/\"><span style=\"font-weight: 400;\">Purple Brick <\/span><\/a><span style=\"font-weight: 400;\">knows the struggle of getting your small business seen online. That&#8217;s why we put together this guide to our favorite SEO (Search Engine Optimization) tools. With the right strategy and a few handy tools, you can watch your website climb the search engine rankings and attract a flood of new customers. <\/span><span style=\"font-weight: 400;\">We&#8217;ve even included transparent <\/span><b>pricing information<\/b><span style=\"font-weight: 400;\"> for each tool, so you can easily assess whether it fits your small business budget.\u00a0<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-979ee9d elementor-widget elementor-widget-heading\" data-id=\"979ee9d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#Why_SEO_Matters_for_Small_Businesses\" >Why SEO Matters for Small Businesses<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#Essential_SEO_Tools_for_Small_Businesses\" >Essential SEO Tools for Small Businesses<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#1_Keyword_Research_Tools\" >1. Keyword Research Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#2_On-Page_SEO_Tools\" >2. On-Page SEO Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#3_Link_Analysis_Tools\" >3. Link Analysis Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#4_Technical_SEO_Tools\" >4. Technical SEO Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#5_Rank_Tracking_Tools\" >5. Rank Tracking Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#6_Local_SEO_Tools_for_Local_Businesses\" >6. Local SEO Tools (for Local Businesses)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#Free_vs_Paid_SEO_Tools\" >Free vs. Paid SEO Tools<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#Free_SEO_Tools\" >Free SEO Tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#Paid_SEO_Tools\" >Paid SEO Tools<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#Tips_for_Using_SEO_Tools_Effectively\" >Tips for Using SEO Tools Effectively<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Why_SEO_Matters_for_Small_Businesses\"><\/span>Why SEO Matters for Small Businesses\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e641c5 elementor-widget elementor-widget-text-editor\" data-id=\"1e641c5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In today&#8217;s digital world, if you&#8217;re not online, you&#8217;re practically invisible. People rely on search engines like Google to find everything they need, from restaurants to plumbers. SEO helps your website rank higher in search results for relevant keywords, making it more likely that potential customers will discover your business. Let&#8217;s be honest, most people don&#8217;t click past the first page of search results.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc63f75 elementor-widget elementor-widget-heading\" data-id=\"dc63f75\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Essential_SEO_Tools_for_Small_Businesses\"><\/span>Essential SEO Tools for Small Businesses\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-803dabd elementor-widget elementor-widget-text-editor\" data-id=\"803dabd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here&#8217;s a breakdown of some of our favorite SEO tools, categorized to tackle different aspects of your SEO strategy:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7de22a6 elementor-widget elementor-widget-heading\" data-id=\"7de22a6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"1_Keyword_Research_Tools\"><\/span>1. Keyword Research Tools\n<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c92afc9 elementor-widget elementor-widget-text-editor\" data-id=\"c92afc9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Keyword research is the foundation of any SEO strategy. It helps you identify the terms and phrases people are searching for that are relevant to your business. By targeting the right keywords, you can attract qualified leads who are genuinely interested in what you offer.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8205d1 elementor-widget elementor-widget-text-editor\" data-id=\"c8205d1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Google Keyword Planner (Free Option):<\/b><span style=\"font-weight: 400;\"> This free tool from Google provides insights into search volume, competition level, and suggested keyword ideas. While it doesn&#8217;t offer all the bells and whistles of paid tools, it&#8217;s a Great starting point.<\/span><span style=\"font-weight: 400;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-453 size-full\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-12.png\" alt=\"\" width=\"828\" height=\"448\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-12.png 828w, https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-12-200x108.png 200w\" sizes=\"(max-width: 828px) 100vw, 828px\" \/><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ubersuggest (Paid Option:$12\/month)<\/b><span style=\"font-weight: 400;\">: Ubersuggest offers a comprehensive suite of keyword research features, including search volume data, competition analysis, and keyword idea generation. Plus, it provides insights into historical search trends, which can be helpful for understanding seasonal fluctuations in search behavior.<br \/><\/span><\/li>\n<li><b>SEMrush (Premium option starting from $129, Free Trial Available for 7 days):<\/b><span style=\"font-weight: 400;\"> SEMrush is an all-in-one SEO toolkit with powerful keyword research capabilities. It provides in-depth keyword data, organic traffic analysis, and competitor keyword research tools.<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dde1f78 elementor-widget elementor-widget-heading\" data-id=\"dde1f78\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"2_On-Page_SEO_Tools\"><\/span>2. On-Page SEO Tools\n<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cd5390 elementor-widget elementor-widget-text-editor\" data-id=\"8cd5390\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">On-page SEO focuses on optimizing the elements on your website itself, like titles, meta descriptions, and content. These elements signal to search engines what your website is about and how relevant it is to specific search queries.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Yoast SEO (Free option for WordPress):<\/b><span style=\"font-weight: 400;\"> This popular plugin for WordPress websites provides real-time feedback on your on-page SEO efforts. It helps you optimize titles, meta descriptions, headings, and ensures your content is structured for search engines .<br \/><img decoding=\"async\" class=\"wp-image-458 size-full aligncenter\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-13.png\" alt=\"\" width=\"828\" height=\"476\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-13.png 828w, https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-13-200x115.png 200w\" sizes=\"(max-width: 828px) 100vw, 828px\" \/><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Rank Math (Free for WordPress):<\/b><span style=\"font-weight: 400;\"> Similar to Yoast SEO, Rank Math offers on-page SEO optimization features, technical SEO audits, and keyword tracking tools. It&#8217;s another great option for WordPress users on a budget.<\/span><\/li>\n<li><b>Screaming Frog SEO Spider (Free limited version, Paid plans start at \u00a3239.00\/year):<\/b><span style=\"font-weight: 400;\"> This desktop application crawls your website and identifies technical SEO issues like broken links, missing meta descriptions, and slow loading times. It&#8217;s a powerful tool for identifying areas for improvement on your website.<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2de26a2 elementor-widget elementor-widget-heading\" data-id=\"2de26a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"3_Link_Analysis_Tools\"><\/span>3. Link Analysis Tools\n<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62b8311 elementor-widget elementor-widget-text-editor\" data-id=\"62b8311\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Backlinks are links from other websites to your website. Search engines consider backlinks a sign of trust and authority. The more high-quality backlinks you have, the higher your website will likely rank in search results.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ahrefs<\/b><span style=\"font-weight: 400;\"> (<\/span><b>Four pricing plans ranging from $83 to $999 per month<\/b><span style=\"font-weight: 400;\">): Ahrefs is a heavy-hitter in the world of SEO tools. It provides comprehensive backlink analysis, allowing you to see who links to your website, the quality of those links, and identify link-building opportunities.<br \/><br \/><\/span><\/li>\n<li><b>Moz Link Explorer (Free Trial Available for 30 days, after that $25\/month):<\/b><span style=\"font-weight: 400;\">\u00a0 Moz Link Explorer is another powerful tool for analyzing your backlink profile. It provides insights into link quality, anchor text distribution, and helps you identify opportunities to build high-quality backlinks.<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone wp-image-459 size-full\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-14.png\" alt=\"\" width=\"782\" height=\"553\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-14.png 782w, https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-14-200x141.png 200w\" sizes=\"(max-width: 782px) 100vw, 782px\" \/><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f2b608 elementor-widget elementor-widget-heading\" data-id=\"9f2b608\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"4_Technical_SEO_Tools\"><\/span>4. Technical SEO Tools\n<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f4fc6a elementor-widget elementor-widget-text-editor\" data-id=\"7f4fc6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Technical SEO focuses on the behind-the-scenes aspects of your website that can impact search engine crawlability and ranking. This includes things like site speed, mobile-friendliness, and security.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Google Search Console (Free Option):<\/b><span style=\"font-weight: 400;\"> This free tool from Google is a <\/span><b>must-have<\/b><span style=\"font-weight: 400;\"> for any website owner. It provides valuable insights into technical SEO issues on your website, such as crawl errors, mobile usability problems, and site speed issues. It also allows you to submit your sitemap and monitor your website&#8217;s indexing status in Google Search .<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Bing Webmaster Tools (Free Option):<\/b><span style=\"font-weight: 400;\"> Similar to Google Search Console, Bing Webmaster Tools is a free service from Microsoft that helps you submit your website to Bing and monitor its performance in their search engine. It provides tools for identifying technical SEO issues and optimizing your website for Bing search.<br \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-462 size-full\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-15.png\" alt=\"\" width=\"827\" height=\"392\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-15.png 827w, https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-15-200x95.png 200w\" sizes=\"(max-width: 827px) 100vw, 827px\" \/><\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c56e3e7 elementor-widget elementor-widget-heading\" data-id=\"c56e3e7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"5_Rank_Tracking_Tools\"><\/span>5. Rank Tracking Tools\n<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a16def3 elementor-widget elementor-widget-text-editor\" data-id=\"a16def3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Rank tracking tools help you monitor your website&#8217;s ranking progress for specific keywords over time. This allows you to see how your SEO efforts are paying off and identify areas for improvement.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>SEMrush Position Tracking (Free trial included with SEMrush subscription):<\/b><span style=\"font-weight: 400;\"> SEMrush offers a position tracking tool as part of its suite of SEO features. It allows you to track your website&#8217;s ranking for a limited number of keywords in the free trial version.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-461 size-full\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-18.png\" alt=\"\" width=\"832\" height=\"331\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-18.png 832w, https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-18-200x80.png 200w\" sizes=\"(max-width: 832px) 100vw, 832px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ahrefs Rank Tracker (Free trial included with Ahrefs subscription):<\/b><span style=\"font-weight: 400;\"> Similar to SEMrush, Ahrefs offers a rank tracking tool that allows you to monitor your website&#8217;s ranking for a specific set of keywords.<\/span><\/li>\n<li><b>Accurate Online Suite (Starts at $99\/month):<\/b><span style=\"font-weight: 400;\"> Accurate Online Suite provides a dedicated rank tracking tool that allows you to track a large number of keywords across multiple search engines and locations. It&#8217;s a good option for businesses that need to track a large volume of keywords<\/span><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49448a7 elementor-widget elementor-widget-heading\" data-id=\"49448a7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"6_Local_SEO_Tools_for_Local_Businesses\"><\/span>6. Local SEO Tools (for Local Businesses)\n<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7da1dac elementor-widget elementor-widget-text-editor\" data-id=\"7da1dac\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">If you&#8217;re a local business, optimizing your website for local search is crucial. This means ensuring your business information is consistent across the web and claiming your Google My Business listing.<\/span><\/p>\n<ul>\n<li><b>Google My Business (Free Option):<\/b><span style=\"font-weight: 400;\"> This free tool from Google allows you to claim your business listing, manage your business information, and interact with customers through reviews and Q&amp;A. It&#8217;s essential for any local business to have a verified Google My Business listing.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-460\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-19.png\" alt=\"\" width=\"841\" height=\"530\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-19.png 841w, https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/06\/image-19-200x126.png 200w\" sizes=\"(max-width: 841px) 100vw, 841px\" \/><\/p>\n<p>\u00a0<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Moz Local (Free Trial Available for 30 days, Paid option starts from $14\/month):<\/b><span style=\"font-weight: 400;\"> Moz Local helps you manage your online presence across multiple local directories and review sites. It can save you time and ensure your business information is consistent everywhere potential customers might find you.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>BrightLocal (Starts at \u00a329\/month):<\/b><span style=\"font-weight: 400;\"> BrightLocal offers a suite of local SEO tools, including citation management, local ranking reports, and competitor analysis. It&#8217;s a comprehensive solution for businesses that need advanced local SEO features.<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a405ee4 elementor-widget elementor-widget-heading\" data-id=\"a405ee4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Free_vs_Paid_SEO_Tools\"><\/span>Free vs. Paid SEO Tools\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f88833 elementor-widget elementor-widget-text-editor\" data-id=\"8f88833\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">There are advantages and disadvantages to both free and paid SEO tools. Here&#8217;s a quick breakdown:<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Free_SEO_Tools\"><\/span>Free SEO Tools<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Google Keyword Planner:<\/b><span style=\"font-weight: 400;\"> A great free tool for researching keywords and understanding search volume.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Moz Beginner&#8217;s Guide to SEO:<\/b><span style=\"font-weight: 400;\"> Offers a solid foundation in SEO best practices.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Answer the Public:<\/b><span style=\"font-weight: 400;\"> Generates tons of long-tail keyword ideas based on user search queries.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Ubersuggest:<\/b><span style=\"font-weight: 400;\"> Offers keyword research, competitor analysis, and site audit features with a free plan.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Google Search Console:<\/b><span style=\"font-weight: 400;\"> A must-have tool from Google that provides valuable insights into your website&#8217;s search traffic and performance.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Google PageSpeed Insights:<\/b><span style=\"font-weight: 400;\"> Analyzes your website&#8217;s loading speed on desktop and mobile and offers suggestions for improvement.\u00a0<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Paid_SEO_Tools\"><\/span>Paid SEO Tools<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Ahrefs:<\/b><span style=\"font-weight: 400;\"> Offers a wide range of SEO tools, including keyword research, competitor analysis, backlink tracking, and rank tracking.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>SEMrush:<\/b><span style=\"font-weight: 400;\"> Another powerful SEO toolset with features similar to Ahrefs, including keyword research, on-page SEO analysis, and competitive research.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Moz Pro:<\/b><span style=\"font-weight: 400;\"> Provides keyword research, on-page SEO recommendations, competitor analysis, and link building tools.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Surfer SEO:<\/b><span style=\"font-weight: 400;\"> Focuses on on-page SEO optimization and content creation, helping you tailor content to rank for specific keywords. (<\/span><b>Price:<\/b><span style=\"font-weight: 400;\"> Starts at $89\/month)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Screaming Frog SEO Spider:<\/b><span style=\"font-weight: 400;\"> A desktop application for crawling your website and identifying technical SEO issues like broken links and duplicate content. (<\/span><b>Price:<\/b><span style=\"font-weight: 400;\"> Free basic plan, paid plans start at \u00a3239\/year)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><b>Serpstat:<\/b><span style=\"font-weight: 400;\"> Offers a comprehensive SEO toolkit with keyword research, rank tracking, backlink analysis, and on-page SEO auditing. (<\/span><b>Price:<\/b><span style=\"font-weight: 400;\"> Starts at $50\/month)<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-858c157 elementor-widget elementor-widget-heading\" data-id=\"858c157\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Tips_for_Using_SEO_Tools_Effectively\"><\/span>Tips for Using SEO Tools Effectively\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-470ad18 elementor-widget elementor-widget-text-editor\" data-id=\"470ad18\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Here are some tips to help you get the most out of your SEO tools:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Integrate multiple tools:<\/b><span style=\"font-weight: 400;\"> Don&#8217;t rely on just one tool. Use a combination of tools to get a well-rounded view of your SEO performance.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Consistent monitoring and analysis:<\/b><span style=\"font-weight: 400;\"> SEO is an ongoing process. Regularly monitor your website&#8217;s performance and analyze the data from your SEO tools to identify areas for improvement.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Leverage data for strategy and decision making:<\/b><span style=\"font-weight: 400;\"> Use the insights from your SEO tools to inform your SEO strategy and make data-driven decisions about your website optimization efforts.<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4976a1c elementor-widget elementor-widget-heading\" data-id=\"4976a1c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b0baa4 elementor-widget elementor-widget-text-editor\" data-id=\"6b0baa4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO tools are a valuable asset for any small business aiming to improve its online visibility and attract more customers. By using the right tools and following these tips, you can take control of your website&#8217;s SEO and watch your ranking climb the search engine results pages.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ready to take your SEO to the next level? Give some of the tools mentioned above a try! We encourage you to explore the free options first and then consider paid tools as your SEO needs grow. Remember, SEO is a marathon, not a sprint. Be patient, consistent, and data-driven in your approach, and you&#8217;<\/span><span style=\"font-weight: 400;\">ll eventually see the results you&#8217;re looking for. If you have any questions or need help getting started with SEO, don&#8217;t hesitate to reach out to our team of SEO experts here at Purple Brick. We&#8217;re always happy to help!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-db38b24 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"db38b24\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c30f6ad\" data-id=\"c30f6ad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3187ba9 elementor-widget elementor-widget-aux_icon_list\" data-id=\"3187ba9\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-au84c47f89\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-79a1d43 elementor-repeater-item-79a1d43\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon auxicon auxicon-share\"><\/i><span class=\"aux-icon-list-text\">Share On:<\/span><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dc90e03\" data-id=\"dc90e03\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b5b5fd elementor-widget__width-auto elementor-widget elementor-widget-aux_icon_list\" data-id=\"1b5b5fd\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-au77f2eef7\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-d4bc2d9 elementor-repeater-item-d4bc2d9\"><a class=\"aux-icon-list-link\" href=\"#\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon fab fa-facebook-f\"><\/i><span class=\"aux-icon-list-text\">Facebook<\/span><\/a><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f10616 elementor-widget__width-auto elementor-widget elementor-widget-aux_icon_list\" data-id=\"5f10616\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-au7eb3c316\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-d4bc2d9 elementor-repeater-item-d4bc2d9\"><a class=\"aux-icon-list-link\" href=\"#\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon fab fa-twitter\"><\/i><span class=\"aux-icon-list-text\">Twitter<\/span><\/a><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15891ca elementor-widget__width-auto elementor-widget elementor-widget-aux_icon_list\" data-id=\"15891ca\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-au0353c84d\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-d4bc2d9 elementor-repeater-item-d4bc2d9\"><a class=\"aux-icon-list-link\" href=\"#\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon fab fa-pinterest-p\"><\/i><span class=\"aux-icon-list-text\">Pinterest<\/span><\/a><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79674117 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79674117\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7b3be2ca\" data-id=\"7b3be2ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d1bb9c9 elementor-widget elementor-widget-aux_staff\" data-id=\"4d1bb9c9\" data-element_type=\"widget\" data-widget_type=\"aux_staff.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"aux-wrap-style-simple widget-container aux-widget-staff aux-parent-aucf84bcf5\">    <div class=\"aux-staff-container aux-staff-pos-top aux-staff-text-left aux-staff-text-dark \" >\n            <div class=\"aux-staff-header aux-staff-img-round-rect\">\n            <div class=\"aux-media-image\"><img loading=\"lazy\" decoding=\"async\" width=\"204\" height=\"192\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/download-3-40x38.jpg\" class=\" aux-preload aux-has-preview\" alt=\"download (3)\" data-ratio=\"1.06\" data-original-w=\"204\" data-src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/download-3.jpg\" \/><\/div>        <\/div>\n            <div class=\"aux-staff-content\">\n                        <h4 class=\"col-title\">Nitesh Kuchhal<\/h4>\n                        <div class=\"entry-content\">\n                                Nitesh Kuchhal is an Alumnus of IIM Calcutta (2011-13). He has over 6 years of experience in Digital Marketing. He is the founder &amp; CEO of a Gurgaon based Digital Marketing &amp; Digital Product Startup - Purple Brick Consulting.            <\/div>\n                        <div class=\"aux-staff-footer aux-small aux-horizontal\">\n                    <ul class=\"aux-social-list\">\n\n                                                                <li>\n                            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/authwall?trk=bf&#038;trkInfo=AQFAzTPiNiXmEQAAAY0V1gTgtT2VFWEpXdmCNKtprNplLnH_6vfZxOTgtKcahoahmWCW6BUSE43zTIkH5Uyxr48tOvXE2n4GVRj_PWfhh0q1l0ez5i0YV0-_HvdGmDUCJsKhtXI=&#038;original_referer=&#038;sessionRedirect=https%3A%2F%2Fin.linkedin.com%2Fin%2Fniteshkuchhal\" target=\"_blank\"><span class=\"auxicon-linkedin\"><\/span>\n                            <\/a>\n                        <\/li>\n                                                                                                                                                                                       <li>\n                            <a class=\"instagram\" href=\"https:\/\/www.instagram.com\/kuch.hal\/\" target=\"_blank\"><span class=\"auxicon-instagram\"><\/span>\n                            <\/a>\n                        <\/li>\n                                                          <\/ul>\n           <\/div>\n                    <\/div>\n\n    <\/div>\n\n\n<\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d6a6715 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d6a6715\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2cc57fd\" data-id=\"2cc57fd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-034217d elementor-widget elementor-widget-aux_modern_heading\" data-id=\"034217d\" data-element_type=\"widget\" data-widget_type=\"aux_modern_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"aux-widget-modern-heading\">\n            <div class=\"aux-widget-inner\"><h2 class=\"aux-modern-heading-primary\">RELATED ARTICLES<\/h2><div class=\"aux-modern-heading-divider\"><\/div><\/div>\n        <\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bed93eb elementor-widget elementor-widget-aux_recent_posts\" data-id=\"bed93eb\" data-element_type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;1&quot;,&quot;columns_tablet&quot;:&quot;inherit&quot;,&quot;columns_mobile&quot;:&quot;1&quot;}\" data-widget_type=\"aux_recent_posts.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-recent-posts aux-parent-aufb9b1b1a\"><div data-element-id=\"aufb9b1b1a\" class=\"aux-match-height aux-row aux-de-col1 aux-tb-col1 aux-mb-col1 aux-total-2 aux-ajax-view  \"><div class=\"aux-col post-59\">\n                        <article class=\"post column-entry post-59 type-post status-publish format-standard has-post-thumbnail hentry category-blogs\">\n                                                        <div class=\"entry-media\"><div class=\"aux-media-frame aux-media-image aux-image-mask\"><a href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/5-best-medical-website-builder\/\"><img decoding=\"async\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/Untitled-design-22-1170x657.png\" class=\"aux-attachment aux-featured-image attachment-1024x575 aux-attachment-id-477 \" alt=\"Computers showing website builders used to make medical websites\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/Untitled-design-22-150x84.png 150w,https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/Untitled-design-22-300x169.png 300w,https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/Untitled-design-22-768x431.png 768w,https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/Untitled-design-22-1170x657.png 1024w,https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/Untitled-design-22-1014x569.png 1014w\" data-ratio=\"1.78\" data-original-w=\"1024\" sizes=\"(max-width:479px) 480px,(max-width:767px) 768px,(max-width:1023px) 1024px,1024px\" \/><\/a><\/div><\/div>\n                            \n                            <div class=\"entry-main\">\n                                                        \n                                <header class=\"entry-header\">\n                             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                Small businesses, Big Impact: SEO tools to skyrocket your Visibility                                        <\/a>\n                                    <\/h4>\n                                                                    <div class=\"entry-format\">\n                                        <a href=\"https:\/\/thepurplebrick.com\/resources\/blogs\/small-businesses-big-impact-seo-tools-to-skyrocket-your-visibility\/\">\n                                            <div class=\"post-format format-\"> <\/div>\n                                        <\/a>\n                                    <\/div>\n                                <\/header>\n                            \n                                                            <div class=\"entry-content\">\n                                                                            <p>\n                                        <p>Unlock the power of SEO tools for small businesses to boost your visibility and make a 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