{"id":1071,"date":"2024-11-17T04:00:42","date_gmt":"2024-11-17T04:00:42","guid":{"rendered":"https:\/\/thepurplebrick.com\/resources\/?p=1071"},"modified":"2025-11-27T10:41:40","modified_gmt":"2025-11-27T10:41:40","slug":"linkedin-insight-tag","status":"publish","type":"post","link":"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/","title":{"rendered":"LinkedIn Insight Tag"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1071\" class=\"elementor elementor-1071\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b73c716 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b73c716\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-70a72ce\" data-id=\"70a72ce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c14f220 elementor-widget elementor-widget-heading\" data-id=\"c14f220\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/#LinkedIn_Insight_Tag\" >LinkedIn Insight Tag<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/#A_Create_a_LinkedIn_Insight_Tag\" >A) Create a LinkedIn Insight Tag<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/#B_Add_%E2%80%9CLinkedIn_Insight_Tag%E2%80%9D_to_Website_via_GTM\" >B) Add \u201cLinkedIn Insight Tag\u201d to Website via GTM<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/#LinkedIn_Conversion_Setup\" >LinkedIn Conversion Setup<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"LinkedIn_Insight_Tag\"><\/span>LinkedIn Insight Tag\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fec1809 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"fec1809\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/drive.google.com\/file\/d\/1vTy4N8K4CHlfTn_a4_p3eY8wHUBne_WB\/view?usp=drive_link\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Video - Create LinkedIn Inside Tag and Connect it with Website<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95685d5 elementor-widget elementor-widget-text-editor\" data-id=\"95685d5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Create_a_LinkedIn_Insight_Tag\"><\/span>A) Create a LinkedIn Insight Tag<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>First, you need to generate a LinkedIn Insight Tag from your LinkedIn Ads account.<\/li>\n<li>Log in to your LinkedIn account and go to\u00a0<a href=\"https:\/\/www.linkedin.com\/campaignmanager\/\">https:\/\/www.linkedin.com\/campaignmanager\/<\/a>.<\/li>\n<li>You are on the \u201cAds account\u201d that you just created.<\/li>\n<li>Now go to the \u201cAnalyze\u201d tab from the left panel and select \u201cInsight Tag\u201d from the dropdown menu.<\/li>\n<\/ul>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/yU_5xCcHPLU7VgFNOkIwGOn0nYUWero3tiDGKxsy-wlX_b9XYLIvNKOJDRJYKW8aGkvGUFs50VBy31ScNz6SR6GnhOex96llayllKp2pr6XxyogvH84-1a7eDW1IIWjXNvr4JDuxBrt3fykUxqy-nWw\" width=\"455\" height=\"256\" data-lazy=\"true\" \/><\/p>\n<ul>\n<li>You will see 3 options. Choose Tag Manager Code.<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/-GSivxAvNNoOwtu5YVM-_0dlWALAe1B2Obj2TjECKSIVt8i-EuJjLSAT7trzlNO9YPTpSiGesLwG0vijLm3W6Wx6B0k1m_lj-Q3--qL_-kQ3Fvxi1CnziYXTiW1zaamlMAkvKiFvZHe8nqhqMHAsN2M\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Copy Your partner ID<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/KurzKYC49lpSiAsx7WxrBaUlitE0gimqis2eF_V_7D5S78Z9Itej34j8Qae6wMeekNOkFvtJ0EnLQxGJ7vrkA6m0n-cYaVADPl5V2MTLNMcgdIYBNuhR_Jh5adsfcIK5RXzalETTaI8QqiFqw5mIjE8\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"B_Add_%E2%80%9CLinkedIn_Insight_Tag%E2%80%9D_to_Website_via_GTM\"><\/span><span id=\"B_Add_%E2%80%9CLinkedIn_Insight_Tag%E2%80%9D_to_Website_via_GTM\" class=\"ez-toc-section\"><\/span>B) Add \u201cLinkedIn Insight Tag\u201d to Website via GTM<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li>Go to\u00a0<a href=\"https:\/\/tagmanager.google.com\/\"><strong>tagmanager.google.com<\/strong><\/a>\u00a0and sign in.<\/li>\n<li>Select your account and your container.<\/li>\n<li>In the\u00a0<strong>New Tag<\/strong>\u00a0box.<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/5_nBl_DGkluQC3sZXLBHMMGn6K1nuC8ksNtQ_5fPcxNlXbiS4iREoTs5UxafBljqBWmTST5BvasfZ4iHJxuwAHYqK8NHYkuzTk_OV5YV-hAS3iLbIWm2NmaXqQnRvgAfPnXRst9iIFtNguifHb08T4U\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Click\u00a0<strong>Add a new tag<\/strong>.<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/02rl_lu3oNgMIcwiXoPuAnQw9-zFGOCOZCeyFjGwybYyJxpz1mm-SCzgqHxmyWtLK0g1uP9QSBrs6XnYT_PLuaHBDCamHgTtWnBpM8MP6QfWwSJKzJpdTooBLY_ZKFAaIuKjWAGyF8BTITJDd1dm4aI\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Click\u00a0<strong>Tag Configuration<\/strong>, then select\u00a0<strong>Discover more tag types in the Community Template Gallery<\/strong><\/li>\n<li>Search for\u00a0<strong>LinkedIn InsightTag 2.0.<\/strong><\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/TjVA4wCX7dTBSdFwG1muCWl9ksS1vbEuLo90SZ9vnxuTJ6JV9jM9ScjtQ8B6yi3QRxCx7XeE0ozEV_BLIz5dlUXvWEEGsSWBHRd1kzx57-H7cEyZ493XZoAUgvQFLGeHjnwZgKYkZBZAUsnzwLm9xj8\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Add the partner ID from your Insight tag into the\u00a0<strong>Partner ID<\/strong>\u00a0field.\u00a0<\/li>\n<\/ul>\n<p>(Partner ID copied from LinkedIn in\u00a0<strong>Step 3 A<\/strong>)<\/p>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/qb5xpYGH5NnSM-EBiEvxWQypuJZo8Gxwh22CyMO6bS0R-oxyqZSwOGDRcEyHjsKc7evXJT2a7Tl5zQOJnNJMoCTme77a1ROl4akkasTGVOxmhXAXPt0IHvmoigbAjWO2jHYxsD0eWYHrBfn3KSwqWwM\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Add a trigger and click\u00a0<strong>Add<\/strong>. To select all pages, click the checkbox next to\u00a0<strong>All Pages<\/strong>.<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/MgUFgITsaxksLy_I_JYt3PKVjwxB-GCnovCoRMBLGjmnAPAQj6zsO5gnWOBD9lqpPINcbuP-wV_E91H0dAdrdb0R3aENlpiw7Vh-SPcpeepvHWZLEf6ZRWM3WftehJvMgfnNhMJnA_JzCAlwTBSKCjg\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Rename Your Tag and Click\u00a0<strong>Save.<\/strong><\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/EE9rx1f-hIUvZUOZ3ECgh3HP2NuB2kAbp7po6h3PoWC2-CzVEzuqrx66BY8TMlRoCobw4hLPJ-spN4XoKHDG7i_z7RASZ83MgZxc3de98rYr4RFKsqP-JrHHrhtGo5RDR8_1fep9SbS97aiN7bDchnQ\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Once Tag Created then click\u00a0<strong>Submit<\/strong>\u00a0in the upper-right corner to\u00a0<strong>publish\u00a0<\/strong>your container version.\u00a0<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/N4ybKqWbGLEf_DMfXgqF9MwydU9-IpthDWZf3eJ4IEGEgc_hAP_I4iYFxrgYaVWmmZJqZ-QIVFhuwqAqv7rMTRb4GJFfP0V6gasUOInsNoR0YvVfcU2EJpDHo69jhQZ0svtx2NON6mwlonTbUmIkPkw\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Once you click on submit the click on publish button on the upper-right corner<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/OZ7IRUIc5eK8oUPUsV1FWTFUxvGtinpm-dSOc3RpyxsZci0nrurTWzCsTg1oRbTTKm9SZdLTsK2pcAcXvFhfmq9K7GMoWQyg73jy3VyKKg6cHMpiCTCaEnXzabYHq0Vc-QtEdZjIbptAyIOTZpXzICg\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Then Click Skip, And That\u2019s Set!<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a14e5b9 elementor-widget elementor-widget-heading\" data-id=\"a14e5b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"LinkedIn_Conversion_Setup\"><\/span>LinkedIn Conversion Setup\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53af3ac elementor-align-left elementor-widget elementor-widget-button\" data-id=\"53af3ac\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/drive.google.com\/file\/d\/1ssVSA26-PBL-UN_siFU7320LxeHMg8Jt\/view?usp=drive_link\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Video Link - Create Event (of Thanks Page) on LinkedIn<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5bcb255 elementor-widget elementor-widget-text-editor\" data-id=\"5bcb255\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ol>\n<li>Login to your \u201cLinkedIn Ad account\u201d and navigate to the \u201cAnalyze &gt; Conversion Tracking\u201d tab.<br \/><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/khnzjDcJZBoHa_mht3884sJoc9ANesNlmTj2BDGhFDcZf6ZobIbILzwi9GLtTCSysTEqKipzzZxR1T0_HcKGh8HpkXsbmFt4X1ixGOuS0AfC0HRJVP9FuMKX9x-s96PZOXwkbzJj3mv0PPraOQEzGMs\" width=\"602\" height=\"269\" data-lazy=\"true\" \/>2. Click on the <em>\u201c<\/em><strong><em>Create conversion<\/em><\/strong><em>\u201c<\/em>\u00a0button and select\u00a0<em>\u201c<\/em><strong><em>Insight Tag conversion<\/em><\/strong><em>\u201c<\/em>\u00a0from the dropdown menu.<br \/><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/lN5lEbS2D0qpWspP6cU7niYj47xHaSaaCvjFil4njAtLh-sMg5qlBq3lgA2E0kr_Flo39BZUSWGjz6SyZCufPTeuA7pOOjEAyiP9Q4wy-USiMPq7qvsB-WS2-auHqnrNXrvhP61befYx2z71oiB8A0k\" width=\"602\" height=\"285\" data-lazy=\"true\" \/>3. Now name the conversion as \u201cThank You Page\u201d and Select \u201cLead\u201d as \u201cConversion Behaviour\u201d from the dropdown.<\/li>\n<\/ol>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/Ts7kIpM4DqAj0mZa2wpEguewBFTcBj746f4eq6yweRgxpSdbboGAfyPlnPSMP1CVcMJhAUcspMlFoshVB7WLxhO54WRuss7mnhfi_xTmZllmw6rWVnF_NXdCR_zGE40XfExZ8ga6VhNJy15OoKTkfyM\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Select \u201cTag Manager\u201d.<\/li>\n<\/ul>\n<h5 class=\"wp-block-heading\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-347 aligncenter\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/05\/image-40-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/05\/image-40-300x300.png 300w, https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/05\/image-40-150x150.png 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/h5>\n<ul>\n<li>Now select \u201cEvent Specific\u201d. Copy the \u201cPartner\u201d and \u201cConversion\u201d Id. And then open GTM.<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/3dUxAPg-BRAHNt-887BROt_MO0Swr2Wl-bLnJe0gas8NbyGHPl5hnNWFpxGuYZN_xh7m_UhFkLTXe1lgm8VrKbDmRUrKOJ-Iv-7HX7mM8E-BduKGyWU89iAufpqbPw_Wd541cCZY_1EY-NhCk_cX6h0\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Click on New Tag.<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/ciwjoHDVf_xeqByyKl5_gshNGB7HIZVbCNnK9uMe9juYI394edudZOczSKEBWuMoWjDo5O4UlA6pC8LYtiN2b2X-VNbevedqLBoWMEPTmpb8eAg84gm6spIW9dBmuGpCj7txVyhGWrNV-7wCVxDDnXc\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Now create Tag and Trigger.<br \/>Click on \u201cTag configuration\u201d.\u00a0 Select \u201cLinkedIn InsightTag 2.0\u201d from Gallery and enter the Partner ID and Conversion Id here.<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/Dr1-60vHV4SHjnIGsaXSYnp9FTk277TVIoP8wZSDR_1k2wvzT6OUFpIIBbXCmX8oq50YkCkuvzhLP5mOxJUiXTCwMY6YOwVfmv7wbpyV4lVN4Fc5v9RTtX84ymDo2XiQpbodz4Q0y1RkVEXN_zCF5kM\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Click on \u201cTrigger\u201d. Select \u201cPage View\u201d and then do the following mentioned in the below screenshot.\u00a0<\/li>\n<\/ul>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded\" src=\"https:\/\/lh7-us.googleusercontent.com\/KCwKo8t4mKG0MXjTtALW3ggbQZf5ej4JSrUB73CJo8LeldD79RGNDtTvPf732jwgvFuwn7jkFWSMwAIeNr38kzA0bKG7RF0y-7IQFYjfl3UoQUGaXT71p90FIlaToYi5pycEwsG2cyzdP3-LZMPwwhs\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li>Now Save the Tag-Trigger and submit the changes in GTM.<\/li>\n<li>Go back to LinkedIn. Click on \u201cNext Step\u201d.<\/li>\n<\/ul>\n<h5 class=\"wp-block-heading loaded\"><img loading=\"lazy\" decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/kzTgkfcUQZzJdq9obfFmwfcLT91pIIEPu3fNKD8LCuS9FeHtuj_6bmxLDAluIRoC0TCcYiY6vRGQ6d8ICMEzQX0hAv4vvi6OUBPwj6f4yZrjXA-tAWL0wiLWAQ1rQ5lpnpwGM6_p2I9xPJiVx7lo5d8\" width=\"447\" height=\"406\" data-lazy=\"true\" \/><\/h5>\n<ul>\n<li>Here, you can select the campaigns (if you\u2019ve created any) that will be optimized for the event we just created.<\/li>\n<\/ul>\n<p class=\"loaded\" style=\"padding-left: 40px;\"><strong>Note<\/strong>: Since no campaigns have been created yet, it\u2019s blank now. We\u2019ve shared another screenshot below of how it looks when campaigns are present.<br \/>Finally, click on \u201cCreate,\u201d and you\u2019re all set.<br \/><img loading=\"lazy\" decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/m-aK52p2VZ8hOVb2wImQeJ8km3P_y5SC5rItZ3i1IHqjbFwCfn4BjDed5Z5syKN3-Z9Yh59h6I-7oRIvo4I53dhXT06hFE_n29FLg8j5bqcD3sZhfGBEP3vY0rObvh8PbMHymtxYl3pXdo7IZeCkvrg\" width=\"469\" height=\"290\" data-lazy=\"true\" \/><\/p>\n<p style=\"padding-left: 40px;\"><strong>Screenshot: If there are any campaigns available on LinkedIn<\/strong><\/p>\n<figure class=\"wp-block-image loaded\"><img decoding=\"async\" class=\"loaded aligncenter\" src=\"https:\/\/lh7-us.googleusercontent.com\/fKYGw-tz2m_nXQqkLJy6cUCXEbrm1s2zGdcI_uvD-8ff0dZEpUKoAcyP4lrI9N0LELk6kF0X5ejQcfMdQnfI-vUmWHI31wVinRJiylS68hP72W9jwIxvIf77ABng-eXLf0BqYZzZqr2M8MuY91bRYzo\" alt=\"\" data-lazy=\"true\" \/><\/figure>\n<ul>\n<li style=\"list-style-type: none;\">\u00a0<\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d64f0cb elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d64f0cb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-211773f\" data-id=\"211773f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5371a54 elementor-widget elementor-widget-aux_icon_list\" data-id=\"5371a54\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-aua00462d4\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-79a1d43 elementor-repeater-item-79a1d43\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon auxicon auxicon-share\"><\/i><span class=\"aux-icon-list-text\">Share On:<\/span><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-68e6203\" data-id=\"68e6203\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fdf1d98 elementor-widget__width-auto elementor-widget elementor-widget-aux_icon_list\" data-id=\"fdf1d98\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-au207c38f9\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-d4bc2d9 elementor-repeater-item-d4bc2d9\"><a class=\"aux-icon-list-link\" href=\"https:\/\/www.facebook.com\/\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon fab fa-facebook-f\"><\/i><span class=\"aux-icon-list-text\">Facebook<\/span><\/a><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-664045e elementor-widget__width-auto elementor-widget elementor-widget-aux_icon_list\" data-id=\"664045e\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-au92e5ead8\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-d4bc2d9 elementor-repeater-item-d4bc2d9\"><a class=\"aux-icon-list-link\" href=\"https:\/\/x.com\/\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon fab fa-x-twitter\"><\/i><span class=\"aux-icon-list-text\">Twitter<\/span><\/a><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96f5c41 elementor-widget__width-auto elementor-widget elementor-widget-aux_icon_list\" data-id=\"96f5c41\" data-element_type=\"widget\" data-widget_type=\"aux_icon_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"widget-container aux-widget-icon-list aux-parent-au9c293a10\"><div class=\"widget-inner\"><div class=\"aux-widget-icon-list-inner\"><ul class=\"aux-icon-list-items aux-direction-default\"><li class=\"aux-icon-list-item aux-list-item-has-icon aux-icon-list-item-d4bc2d9 elementor-repeater-item-d4bc2d9\"><a class=\"aux-icon-list-link\" href=\"https:\/\/in.pinterest.com\/\"><i aria-hidden=\"true\" class=\"aux-icon-list-icon fab fa-pinterest-p\"><\/i><span class=\"aux-icon-list-text\">Pinterest<\/span><\/a><\/li><\/ul><\/div><\/div><\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-089340f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"089340f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d83d7c2\" data-id=\"d83d7c2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-809faea elementor-widget elementor-widget-aux_staff\" data-id=\"809faea\" data-element_type=\"widget\" data-widget_type=\"aux_staff.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"aux-wrap-style-simple widget-container aux-widget-staff aux-parent-auff0bc347\">    <div class=\"aux-staff-container aux-staff-pos-top aux-staff-text-left aux-staff-text-dark \" >\n            <div class=\"aux-staff-header aux-staff-img-round-rect\">\n            <div class=\"aux-media-image\"><img loading=\"lazy\" decoding=\"async\" width=\"204\" height=\"192\" src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/download-3-40x38.jpg\" class=\" aux-preload aux-has-preview\" alt=\"download (3)\" data-ratio=\"1.06\" data-original-w=\"204\" data-src=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2021\/10\/download-3.jpg\" \/><\/div>        <\/div>\n            <div class=\"aux-staff-content\">\n                        <h4 class=\"col-title\">Nitesh Kuchhal<\/h4>\n                        <div class=\"entry-content\">\n                                Nitesh Kuchhal is an Alumnus of IIM Calcutta (2011-13). He has over 6 years of experience in Digital Marketing. He is the founder &amp; CEO of a Gurgaon based Digital Marketing &amp; Digital Product Startup - Purple Brick Consulting.            <\/div>\n                        <div class=\"aux-staff-footer aux-small aux-horizontal\">\n                    <ul class=\"aux-social-list\">\n\n                                                                <li>\n                            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/authwall?trk=bf&#038;trkInfo=AQFAzTPiNiXmEQAAAY0V1gTgtT2VFWEpXdmCNKtprNplLnH_6vfZxOTgtKcahoahmWCW6BUSE43zTIkH5Uyxr48tOvXE2n4GVRj_PWfhh0q1l0ez5i0YV0-_HvdGmDUCJsKhtXI=&#038;original_referer=&#038;sessionRedirect=https%3A%2F%2Fin.linkedin.com%2Fin%2Fniteshkuchhal\" target=\"_blank\"><span class=\"auxicon-linkedin\"><\/span>\n                            <\/a>\n                        <\/li>\n                                                                                                                                                                                       <li>\n                            <a class=\"instagram\" href=\"https:\/\/www.instagram.com\/kuch.hal\/\" target=\"_blank\"><span class=\"auxicon-instagram\"><\/span>\n                            <\/a>\n                        <\/li>\n                                                          <\/ul>\n           <\/div>\n                    <\/div>\n\n    <\/div>\n\n\n<\/section><!-- widget-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>LinkedIn Insight Tag Video &#8211; Create LinkedIn Inside Tag and Connect it with Website A) Create a LinkedIn Insight Tag First, you need to generate a LinkedIn Insight Tag from your LinkedIn Ads account. Log in to your LinkedIn account and go to\u00a0https:\/\/www.linkedin.com\/campaignmanager\/. You are on the \u201cAds account\u201d that you just created. Now go [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-1071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LinkedIn Insight Tag - Purple Brick<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LinkedIn Insight Tag - Purple Brick\" \/>\n<meta property=\"og:description\" content=\"LinkedIn Insight Tag Video &#8211; Create LinkedIn Inside Tag and Connect it with Website A) Create a LinkedIn Insight Tag First, you need to generate a LinkedIn Insight Tag from your LinkedIn Ads account. Log in to your LinkedIn account and go to\u00a0https:\/\/www.linkedin.com\/campaignmanager\/. You are on the \u201cAds account\u201d that you just created. Now go [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/\" \/>\n<meta property=\"og:site_name\" content=\"Purple Brick\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-17T04:00:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-27T10:41:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/10\/CompulsorySetup1Immarticus1-6.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nitesh Kuchhal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nitesh Kuchhal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/\"},\"author\":{\"name\":\"Nitesh Kuchhal\",\"@id\":\"https:\/\/thepurplebrick.com\/resources\/#\/schema\/person\/8102657fd4e51b593cc468c8076cfa27\"},\"headline\":\"LinkedIn Insight Tag\",\"datePublished\":\"2024-11-17T04:00:42+00:00\",\"dateModified\":\"2025-11-27T10:41:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/\"},\"wordCount\":470,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/thepurplebrick.com\/resources\/#organization\"},\"image\":{\"@id\":\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thepurplebrick.com\/resources\/wp-content\/uploads\/2024\/10\/CompulsorySetup1Immarticus1-6.jpeg\",\"articleSection\":[\"Guides\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/\",\"url\":\"https:\/\/thepurplebrick.com\/resources\/guides\/linkedin-insight-tag\/\",\"name\":\"LinkedIn Insight Tag - 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